Hakan Yurdakul

CEO / Head of Strategy / Marketer / Entrepreneur / Father

Hello, I’m Hakan Yurdakul, a passionate marketer turned entrepreneur with a 17-year career journey that began at Unilever. There, my roots burrowed deep into the vibrant soil of brand management, marketing and business strategy, piloting brand teams in Personal Care and Foods from bustling Istanbul to the global stage in the UK since 2015.
The inception of Bolt Insight marked a pivotal chapter in my career, born from a desire to redefine market research and form a closer bond between businesses and their consumers. Our vision at Bolt Insight is simple yet profound: "Bolt Insight sits you next to your consumers." It’s through our innovative BoltChatAI, that we bring this vision to life, offering businesses an unparalleled AI-powered qualitative research tool to truly understand and connect with their audience in matter of hours.
London is not just a backdrop to my professional adventures but also a warm home where I cherish moments with my family and two lively daughters. "Bring Summer Forward," my mantra, reflects an ethos of nurturing positivity, warmth, and optimistic forward motion, whether in the realms of professional innovation or cozy family life.