David Hurwitt

Founder/CEO

Dave has lived and worked around the world, and is now based in Burlington Vermont with his wife and two Golden Retrievers. Their 3 “kids” have now graduated from college, but his experience with them on their college journeys started his innovator’s brain cranking on what became Troove.

Having worked in admissions through grad school, he was amazed by how little technology and the internet had impacted the college search and admissions process. And even more, he was dismayed to discover how often students were transferring or dropping out altogether.

In early 2020, this led directly to his founding Troove, a 2-sided, AI-powered platform to help students discover their passions, people, and place based on the real experiences of recent alumni and current higher education students.